90 years of going beyond

Fred Samuel was driven with a natural determination to go beyond, a spirit shaped by both sport and creation. Sport taught him discipline, courage, and the joy of surpassing oneself. He passed on to his sons, who became accomplished sailors and European champions in the Flying Dutchman class.

In 1966, Henri Samuel designed a bracelet that would revolutionize the face of Jewelry, inspired by the sailing universe, made from a combination of steel marine cables and yellow gold rivets.

The Force 10 bracelet was born: a bold blend of steel and gold, named after the storm level on the Beaufort scale, which measures wind force.

In 1966, Henri Samuel designed a bracelet that would revolutionize the face of Jewelry, inspired by the sailing universe, made from a combination of steel marine cables and yellow gold rivets.

The Force 10 bracelet was born: a bold blend of steel and gold, named after the storm level on the Beaufort scale, which measures wind force.

In 1966, Henri Samuel designed a bracelet that would revolutionize the face of Jewelry, inspired by the sailing universe, made from a combination of steel marine cables and yellow gold rivets.

The Force 10 bracelet was born: a bold blend of steel and gold, named after the storm level on the Beaufort scale, which measures wind force.

It has come to symbolize overcoming adversity, strength of character, and courage. A true symbol of freedom with an avant-garde genderless design, today it is enriched by multiple interchangeable cables and buckles.

Embodying universal sporting values and competitive spirit, the Force 10 collection continues to inspire men and women throughout the world today.

Since 2020, it has supported the Special Olympics* nonprofit organization, committed to helping athletes with learning disabilities.

Every year since 2023, it has also launched an official capsule collection for tennis fans as part of the Roland-Garros tournament.

*Special Olympics France, Special Olympics Nippon, Special Olympics East Asia

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Discover our iconic collections

Force 10

Chance Infinie

Home Maison FRED 90 years of going beyond

TOUR OF WRIST	SIZE OF BRACELET LARGE AND XL MODEL
13.5 - 14.5 cm	14 / 1
14.5 - 15.5 cm	15 / 2
15.5 - 16.5 cm	16 / 3
16.5 - 18 cm	17
18 - 19 cm	18
19 - 20 cm	19
19.5 - 21 cm	20

TOUR OF WRIST	SIZE OF BRACELET MEDIUM MODEL
13.5 - 14.5 cm	14 / 1
14.5 - 15.5 cm	15 / 2
15.5 - 16.5 cm	16 / 3
16.5 - 18 cm	17
18 - 19 cm	18

DIAMETER OF RING	SIZE	SIZE us
14.65 mm	46	3-3/4
14.97 mm	47	4
15.29 mm	48	4-1/2
15.61 mm	49	4-3/4
15.92 mm	50	5-1/4
16.24 mm	51	5-3/4
16.56 mm	52	6
16.88 mm	53	6-1/4
17.20 mm	54	6-3/4
17.52 mm	55	7-1/4
17.83 mm	56	7-1/2
18.15 mm	57	8
18.47 mm	58	8-1/4
18.79 mm	59	8-3/4
19.11 mm	60	9
19.43 mm	61	9-1/2
19.75 mm	62	10
20.06 mm	63	10-1/4
20.38 mm	64	10-3/4
20.70 mm	65	11
21.02 mm	66	11-1/2